OVERVIEW

Synapse 2019 brought together the best minds in data and tech to explore the future of data driven business. Working closely with the data platform Segment, we developed and executed a 1500 person conference, leading everything from the conference brand identity and to every detail and production element of the bespoke experience for guests. 

Based on the identity being rooted in entropy, a series of interactive installations to help guests explore the messaging, from a robot powered kinetic sculpture to an interactive mural.